Editorial Policy

How we write, rank, and evaluate the lenders on this site.

Commercial relationships exist, but our editorial obligation is to explain comparison factors and borrower tradeoffs clearly and honestly.

Editorial independence

The site aims to explain what borrowers should compare and why, even when that reduces the appeal of the simplest marketing claim. We try to keep category guides, FAQ content, and methodology cues close to the pages where borrowers make decisions.

How we approach rankings and guides

We frame pages around practical comparison criteria such as APR, fees, funding speed, loan range, and borrower-profile fit. We also use best-for pages to explain that the strongest lender can change depending on the borrower.

  • Avoid ranking solely by headline rate
  • Explain fit and tradeoffs for different borrower profiles
  • Link disclosure and methodology context near rankings

Corrections and updates

Product availability, rates, and lender details can change. We update pages as information changes and revise category guidance when comparison logic or product positioning needs to be clearer.